UK SEO Agency Comparison

Rank4AI vs SEO Works

Side-by-side comparison of two UK SEO and AI search agencies on price, contract length, AI platform coverage, sector specialism, and verdict.

Rank4AI (from £1,500/month, 3-month minimum, 6 AI platforms covered) is best for uk businesses wanting an ai-search-native specialist with full platform coverage. SEO Works (from £2,500/month, 3-month minimum, 2 AI platforms covered) is best for uk b2c and ecommerce brands wanting seo + ai search together. Pick Rank4AI if you prioritise b2b or saas; pick SEO Works if you prioritise b2c or b2b.

Disclosure: SEOCompare has a commercial relationship with Rank4AI.

Side-by-side

Criterion Rank4AI SEO Works
Headquarters London, UK Sheffield, UK
Founded 2024 2010
Team size 5-10 50+
Starting price £1,500/mo · cheaper £2,500/mo
Pricing band SME to mid-market SME to mid-market
Minimum contract 3 months 3 months
Services AI SEO, GEO, AEO, LLMO, AI Overviews, ChatGPT optimisation SEO, AI SEO, PPC, Content
Sector focus B2B, SaaS, Professional services, Local services · broader B2C, B2B, Ecommerce
AI platforms covered ChatGPT, Gemini, Perplexity, AI Overviews, Copilot, Claude (6) · wider ChatGPT, AI Overviews (2)
Proprietary tool AI visibility audit + citation tracker
Case studies 5-10 20+
Best for UK businesses wanting an AI-search-native specialist with full platform coverage UK B2C and ecommerce brands wanting SEO + AI search together
Watch out for Newer agency (founded 2024); smaller team than legacy SEO firms AI platform coverage narrower than purpose-built AI specialists

When Rank4AI wins

Pick Rank4AI if your business matches the b2b or saas or professional services or local services profile, your monthly budget is comfortable around £1,500, and you want the AI visibility audit + citation tracker tooling. Their 3-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

When SEO Works wins

Pick SEO Works if your business matches the b2c or b2b or ecommerce profile, your monthly budget is comfortable around £2,500, and you want 4 disciplines from one provider. Their 3-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

Verdict

Neither agency is universally better. The right answer depends on your sector, budget, and AI platform priorities. If you want a third independent option to consider alongside this comparison, use the SEOCompare agency matcher to surface a personalised three-to-five-agency shortlist.

Not sure which to choose?

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